Website builders
Wix and Squarespace run about $16–$50 a month. The site stays on their platform. You rent the design, and you do not keep the files.
Website design in Boise
Custom websites. You own the code.
GoodmanStudios designs and builds custom websites for small businesses in Boise, Idaho. The site fits the business, works on a phone, and belongs to you. We can host it, or you take the files.
What we build
Website design for small businesses.
Shops, trades, and practices. We design the site and build it, from a studio in Boise. It is a custom website, not a rented template. You own the code when the work is done.
How this compares
A published price, a set number of pages, and a site you own.
Agencies
A full-service agency quote often runs $8,000–$25,000+ over 8–16 weeks. Our published prices are $3,000, $4,500, and $7,500, on a three- to eight-week calendar.
Offer
Three sizes. The price is on the page.
50% by invoice or card to start, 50% at launch. The scope is in writing. An extra page is $500, up to two, on Open or Core.
3 weeks
Open
$3,000
5 pages · 3 weeks
Five pages, live in three weeks. A custom site for the business, and you keep the files.
- ▸Custom design for your business
- ▸A build that works on a phone
- ▸Contact form and privacy-respecting analytics
- ▸The basics of being found on Google
- ▸Launch on your domain
- ▸The first month of Keep or Grow free, or the project files if you host it
- ▸You own the code
- ▸Extra pages are $500 each, up to two
Default
Core
$4,500
8 pages · 5 weeks
The usual choice. Eight pages, built to help the right customers get in touch.
- ▸Everything in Open
- ▸Copy edited on every page
- ▸A layout organized around the inquiry
- ▸A foundation for local search
- ▸A simple editor for services or a blog
- ▸A handover so you can run the site
- ▸Extra pages are $500 each, up to two
8 weeks
Custom
$7,500
12 pages · 8 weeks
For a site that needs one extra feature: booking, quotes, a catalog, or Stripe checkout.
- ▸Everything in Core
- ▸One custom feature: booking, quotes, a catalog, or Stripe checkout
- ▸An additional round of design
- ▸A stronger search setup
- ▸Priority scheduling
If customers pay you on the site, Stripe checkout is +$1,500 on Open or Core. Five pages plus checkout is $4,500. Eight pages plus checkout is $6,000. See payment costs.
Work
Sample sites for trades, practices, and shops.
Sample build
Ridge & Son
A contractor site built around the ten minutes after something breaks — trust, proof, a clear next step.
Sample build
Hearth Practice
A calm practice site for a buyer who is already nervous — quiet type, obvious booking, no clinic clichés.
Sample build
Mill & Grain
A bakery site that sells the morning, not a stock croissant — hours, the week’s bread, a way to order for Saturday.
Sample build
Northline Advisory
A consultant site for a buyer who is comparing three PDFs — calm type, a clear offer, a twenty-minute call.
Sample build
Fern & Field
A landscape site built around the season — proof of the work, a service list, a way to ask for a walk-through.
Sample build
Marlow Salon
A salon site that books the chair — hours, the room, the services, a clear next step. No glitter template.
Sample build
Holt Roastery
A roastery with three bags and checkout — pay on the site, money to the owner.
Sample build
Ashwood Goods
A woodshop that sells three boards — photograph the bench, price in dollars, pay on the site.
How it works
What happens after you say yes
Call
Thirty minutes. You leave with the package and the weeks written down. We schedule five to twelve pages. If you need something else, we say so on the call.
Plan
We list the pages and sketch the layout. You approve that before design starts.
Build
We design the pages, then build them on a private address you can open and review.
Launch
We put the site on your domain. Keep or Grow if we host it. The files if you host it. The code is in your name either way.
The deal
Custom. Hosted if you want it. Yours either way.
- We design and build a custom site for your business
- The project files are delivered in your name
- We host it on Keep or Grow, or we hand you the files to host it yourself
- Your domain stays at your registrar. If we stop, you keep the site
After launch
We host it. You still own it.
Keep and Grow keep the site online and maintained. The files stay yours either way.
Keep
$199/mo
We host it. You still own it.
- ▸Hosting, a security certificate, and backups
- ▸Uptime and security monitoring
- ▸30 minutes of edits each month
- ▸The first month is free
- ▸Unused time does not roll over
- ▸Extra edits at $150/hr
Grow
$399/mo
We host the site, maintain it, and keep it current.
- ▸Everything in Keep
- ▸A monthly search or content update
- ▸A short note on site performance
- ▸2 hours of edits each month
- ▸The first month is free
- ▸Unused time does not roll over
FAQ
Straight answers.
Do you design websites in Boise?+
Yes. The studio is in Boise, Idaho. We design and build custom websites for small businesses: shops, trades, and practices.
Can you build a website for my business?+
Yes. We design it and build it. Open is five pages, Core is eight, and Custom adds one feature such as booking, quotes, a catalog, or Stripe checkout. You own the code. We can host the site, or you take the files.
How much does a website cost?+
Open is $3,000 for five pages in three weeks. Core is $4,500 for eight pages in five weeks. Custom is $7,500 when the site needs one custom feature. An extra page is $500, up to two pages, on Open or Core. Six pages on Open is $3,500. Stripe checkout is +$1,500 on Open or Core, so five pages plus a pay button is $4,500 and eight pages plus a pay button is $6,000. Hosting and care after launch are $199 or $399 a month. Extra edits are $150 an hour.
How do I pay?+
You pay half when we start and the other half when the site launches. Pay by invoice or card. Work begins after the first payment.
Who owns the site when we are done?+
You do. We build the site, and we can host it. The code is delivered to an account in your name, the domain stays at your registrar, and hosting is a service. If we stop working together, you keep the files.
Do you host it?+
Yes. Keep ($199 a month) and Grow ($399 a month) are how we host, maintain, and monitor the site after launch. The first month is free on both Keep and Grow. You may also take the project files and host the site yourself.
Why not Wix, Squarespace, or WordPress?+
Those products rent you a site. You do not own the files. We build a custom site you can take to any developer. We can host it, and this website is built the same way.
Do you write the copy?+
Yes. Tell us what the business does, who it is for, and what belongs on each page. We write the site from that. If you want the pages written with nothing from you, that has its own price.
What if you miss the timeline?+
If your content and feedback arrive on time and we still miss the published week, you receive a free month of care. A change in scope is quoted on its own.
Can customers pay me on the site?+
Yes. Stripe checkout is +$1,500 on Open or Core: $4,500 for five pages, or $6,000 for eight. The account is in your name, and the money goes to you. On Custom, checkout can be the included feature. It covers one product, or a short list.
Can I edit it myself later?+
Yes, for the words. New pages and layout changes need a developer: GoodmanStudios on a care plan, or anyone who can work in the code. That is what owning the site means.
What do you not build?+
Native apps and two-sided platforms. We also do not resell a Wix or Squarespace site. A small shop on your Stripe account is in scope. We take one custom site at a time.
Start
Thirty minutes. You leave with a package and a week count.
We build more than a marketing site: booking, quotes, a catalog, or Stripe checkout. You will own the files. We build the site, and we can host it.