Pricing
50% by invoice or card to start, 50% at launch. Work starts after the first payment. One revision round per phase. If we miss a published week on our side, you receive a free month of care.
3 weeks
$3,000
5 pages · 3 weeks
Five pages, live in three weeks. A custom site for the business, and you keep the files.
Default
$6,000
8 pages · 5 weeks
The usual choice. Eight pages, built to help the right customers get in touch.
8 weeks
$9,000
12 pages · 8 weeks
For a site that needs one extra feature: booking, quotes, a catalog, or Stripe checkout.
| Package | Price | Pages | Timeline |
|---|---|---|---|
| Open | $3,000 | 5 pages | 3 weeks |
| Core | $6,000 | 8 pages | 5 weeks |
| Custom | $9,000 | 12 pages | 8 weeks |
| Stripe checkout | +$1,500 | Add-on | With the build |
| Keep care | $199/mo | Ongoing | Monthly |
| Grow care | $399/mo | Ongoing | Monthly |
Payments
A small shop is in scope: a product or a short list people can buy. You open Stripe in your name. We connect checkout to the site.
+$1,500
A small shop on the site. The Stripe account is yours. The money goes to you. One product, or a short list.
Keep ($199 a month) or Grow ($399 a month). A security certificate, backups, uptime monitoring, and a set amount of edits. Open includes the first month. The files stay in an account in your name.
The project files in your name, a zip backup, notes for running and publishing the site, and a 20–30 minute walkthrough. You point the domain. Later edits are $150 an hour, or a care plan if you decide you want one.
| Option | Typical cost | Time | You own it |
|---|---|---|---|
| Wix / Squarespace | $16–$50 / mo | A weekend if you do it | Rented |
| Monthly template (WaaS) | $99–$149 / mo | Days | No |
| Freelancer | $1,500–$5,000 | Unclear | Sometimes |
| GoodmanStudios | $3,000–$9,000 | 3–8 weeks | Yes — you keep the files |
| Typical agency | $8,000–$25,000+ | 8–16 weeks | Usually |
Open is $3,000 for five pages in three weeks. Core is $6,000 for eight pages in five weeks. Custom is $9,000 when the site needs one custom feature. Stripe checkout is +$1,500 on Open or Core, so five pages plus a pay button is $4,500. Hosting and care after launch are $199 or $399 a month. Extra edits are $150 an hour.
50% to start, 50% at launch, by invoice or card. Work begins after the first payment. Extra pages, photography, Stripe, and added features are a written change order.
You do. We build the site, and we can host it. The code is delivered to an account in your name, the domain stays at your registrar, and hosting is a service. If we stop working together, you keep the files.
Yes. Keep ($199 a month) and Grow ($399 a month) are how we host, maintain, and monitor the site after launch. Open includes the first month of hosting. You may also take the project files and host the site yourself.
Those products rent you a site. You do not own the files. We build a custom site you can take to any developer. We can host it, and this website is built the same way.
You provide the facts about the business. We edit the words so each page has a clear job. Full ghostwriting is a written change order.
If your content and feedback arrive on time and we still miss the published week, you receive a free month of care. A change in scope is quoted on its own.
Yes. Stripe checkout is +$1,500 on Open or Core. Five pages plus a pay button is $4,500. You open a Stripe account in your name, and the money goes to you. On Custom, checkout can be the one included feature. A small shop, one product or a short list people can buy, is in scope.
Yes, for the words. New pages and layout changes need a developer: GoodmanStudios on a care plan, or anyone who can work in the code. That is what owning the site means.
Native apps and two-sided platforms. We also do not resell a Wix or Squarespace site. A small shop on your Stripe account is in scope. We take one custom site at a time.
Start
We build more than a marketing site: booking, quotes, a catalog, or Stripe checkout. You will own the files. We build the site, and we can host it.